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~ August 20th, 2010

We have been featured in an Energy Industry News release...

~ March 28th, 2010

Lenders' represenatives are going door to door trying to help...

~ March 27th, 2010

U.S. Census is coming door-to-door, read the facts...

~ November 10th, 2009

Read about how door to door marketing is becoming revived...

Knock Knock, Who's There?

Mike Nixon, one of our very own direct sales representatives, was making waves today discussing with a local news station about what we do. "We help them understand the program."

Watch below to see him in action:

Small retail energy suppliers nip at BGE’s market share

April 26, 2009 | Baltimore Business Journal | baltimorebusinessjournal.com

Two energy suppliers are heating up competition for residential energy service and say they are adding hundreds of new customers a week who are looking to save cash or go green.

North Virginia-based Washington Gas Energy Services and Rockville based Clean Currents have stepped up their marketing and outreach in the Baltimore area and say there has been a spate of customers switching their electricity service from utilities like Baltimore Gas and Electric Co.

A lack of alternatives to utility service for residential ratepayers has been a point of contention in the industry recently, as the General Assembly considered reversing a 1999 decision to allow competition for electric service. Some state leaders have said the deregulation has failed to drive prices down, as was intended. But growth among retail energy suppliers could show the contrary.

The suppliers said they have seen more traffic because ratepayers are looking to save money. Differences in their rates to BGE’s mean hundreds of dollars in savings on energy costs. At the same time, those rates could be subject to more fluctuation down the road as energy prices change because retail power companies and utilities all differ in their strategies for buying power in advance.

“Companies winning customers by offering lower rate for power”

Washington gas Energy Services, an affiliate of regulated utility Washington Gas, is adding about 1,000 new customers in Maryland each week, said Harry Warren, company president. The company has been seeking customers in BGE’s service area since 2006 but has seen strong growth in recent months as it has stepped up its presence here. It has 70,000 customers across its entire service area, but Warren would not break down how many of those were in BGE’s service area.

Washington Gas Energy Services has been undertaking direct mail campaigns, newspaper advertising and even door-to-door marketing in Greater Baltimore of both its electricity and gas service. It’s offering power that includes various levels of wind generation for rates of 10.8 cents to 12.9 cents per kilowatt hour, according to the Office of People’s Counsel, which represents state residents’ interests with the Maryland Public Service Commission. BGE’s rate is at 11.82 cents per kilowatt hour, according to the office.

Clean Currents also offers varying mixes of wind power and other modes of generation, and is adding several hundred new customers per week, for a total of about 1,000 in Greater Baltimore, said CEO Gary Skulnik. The company’s rates range from 11.1 cents to 11.8 cents per kilowatt hour.

As seen in the
Baltimore Business Journal WGES has
seen explosive growth due to
the recent partnership with
Platinum Advertising:
"...ratepayers are looking to save
"Washington Gas Energy Services... is
adding about 1,000 new customers in
Maryland each week"

Wayne Harbaugh, BGE’s vice president for pricing and regulatory services, confirmed that the utility is seeing an uptick in the number of its residential customers choosing to shop around. According to the most recent figures, from February, 3 percent of residential accounts in BGE’s service area were using retail electricity service instead of BGE, according to the PSC.

BGE has 1.2 million electric customers. Harbaugh and Skulnik said many customers have said they’re switching out of a desire to save money and also, in some cases, to lessen their carbon footprint. Both Clean Currents and Washington Gas Energy Services offer a mix of wind power, and in many cases at costs lower than BGE’s rates. Harbaugh said the utility encourages its customers to shop around when prices are low, as they are right now. BGE’s rates haven’t lowered as quickly as retail suppliers’ in response to the wholesale price changes, Harbaugh said, but that also means they won’t rise as quickly when prices rebound.

Phyllis Gianotti said she began shopping around after her mother passed away and she started handling utility bills for two houses. She ended up joining a power-buying co-op formed by Columbia firm CQI Associates and several area chambers of commerce and isn’t sure what her savings will be yet. She is eligible for the co-op because she works in the office of a large McDonald’s franchise in Pasadena, which is a member of its local chamber.

But she said she thinks there are many others who had been skeptical of shopping around but made the leap as they looked for ways to save money.

Platinum News & Updates

Small Business Experiences Rapid Growth
Date: August 20, 2010

With the impending expiration of the PECO rate caps, many residential and business consumers in the Philadelphia area are very concerned about their rising energy costs. Platinum Advertising (PA Broker License # A-2010-2151569), a Philadelphia marketing startup with vast experience in deregulated energy markets, is here to help. Beginning as a home-based business in 1999, Platinum was founded to help consumers navigate through the over complicated world of energy deregulation. During one of the worst economic cycles in our great country's history, Platinum has been able to...

Lenders' reps go door to door trying to help delinquent borrowers
Date: March 28, 2010

To open a dialogue with delinquent borrowers whose homes might be saved from foreclosure, some lenders are going to extraordinary lengths, including hiring companies such as National Creditors Connection Inc. of Orange County to knock on the doors of customers who are still hiding from them. Although the name may sound like that of a collection agency, it's not. Rather, the Lake Forest firm employs a variety of tools and resources to make field contacts with tardy borrowers in an effort to resolve their problems, one way or another.

Census goes door-to-door beginning Thursday
Date: March 27, 2010

In order to canvass addresses that did not submit a 2010 Census form by mail, Census takers will begin going door-to-door over the coming four months, however, an e-mail scam that falsely claims to be from the 2010 Census is inaccurate — and the U.S. Census Bureau wants Historic City News readers to know the facts...

A revival for door-to-door marketing
Date: November 10, 2009

Now that the national do-not-call list makes it impossible to reach millions of potential customers, some marketing companies are returning to an old-fashioned alternative: door-to-door salespeople. That puts Michael Mullen on marketing’s new frontier. He knocks on doors in the Nashville area, makes his pitch and, in a good week, earns about $650 selling discount coupon books. “When the lady of the house answers, I say, ’I’m sincere, ma’am, and if I weren’t 100 percent sincere, I wouldn’t be standing in front of you,”’ Mullen said. “It’s a numbers game. This is what I do six days a week from 11:30 a.m. to 8:30 p.m.”

Door to Door Sales - The forgotten channel
Date: January 28, 2008

The days are long gone when it was common to find a stranger on your doorstep pushing aluminum siding, brushes, or encyclopedias. Yet even today, Mary Kay's 1.7 million "beauty consultants" still drive up in their pink cars to demonstrate and sell cosmetics to women in their homes. And in some 70 countries around the world, millions of Kirby vacuum cleanders are being sold in households that have just received a "free" cleaning...

AT&T Goes Door to Door For Sales
Date: August 27, 2007

Companies love to interact with customers online because it's more efficient than providing a live customer representative on the phone, but as telecom competition escalates, the players find they can't always follow the cheapest pathway. AT&T Inc. this month launched an advertising counteroffensive against cable titan Comcast Corp., which has been stealing its phone customers. It is sending salespeople door to door to drum up business.

Firms jostle for customers with TV-phone-internet deals
Date: October 24, 2006

Cable and satellite companies would obviously rather keep those subscribers to themselves. Cable companies have had success switching some customers over to their digital phone service, with about 4.8 million subscribers at the end of June, according to statistics compiled by Cable Daily News. "It's a great thing for consumers, because consumers are given more choice," said Bruce McGregor, a senior analyst with market research firm Current Analysis. "They can get a package that better meets their needs and budget." That's why Mr. Tils receives a warmer reception than the typical door-to-door salesman would.

Qwest sells its services the old-fashioned way: Door to Door
Date: June 30, 2005

Jun. 30--David Hutton is pitching newfangled technology the old-fashioned way -- door to door. He is one of about 90 salespeople in Colorado who work for Qwest selling telecommunications services to small businesses, homeowners and apartment dwellers. "It is a numbers game," Hutton said with a shrug last week, after unsuccessfully scouring a row of businesses in an Aurora strip mall. Qwest's "Feet on the Street" program began two years ago with salespeople banging on residential doors. This month, the program expanded to include businesses with fewer than five phone lines.

Local Election Candidates and Door-To-Door Campaigning
Date: Unknown

If you're a local election candidate, one of the most effective ways that you can campaign and win votes is to do door-to-door canvassing in your district or city. While it can be difficult, tiring and time-consuming, personally visiting local voters at their homes is the best way to help them remember your name and your campaign message. You should still pay adequate attention to other campaign strategies--such as fundraising, direct mail and other forms of advertising--but running a great door-to-door campaign is one of the best methods to guarantee a win on election day. Here are a few tips to make that happen....

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